How it started
The SHAPE Project envisions a world where health, wellness, and community thrive together. Our mission is to inspire individuals across Indonesia and beyond to embrace a balanced lifestyle through fitness, connection, and holistic well-being. We believe that fitness is not just about physical strength but about building a deeper connection with oneself and others.


Founder:
Tari Wirtjes
Tari Wirtjes
is the visionary founder of the SHAPE Project
a health and wellness initiative dedicated to organizing impactful fitness events, fostering community engagement, and promoting holistic well-being. As the only certified ACE Group Fitness professional in Indonesia, a Pound ICON and Master Trainer since 2017, and currently the Pound Southeast Asia Market Manager, Tari brings over a decade of experience in the fitness industry. She has led the growth of Pound Indonesia into one of the world’s largest and most vibrant Pound communities.
Her influence extends far beyond fitness! Since 2016, she has been a Re.juve wellness ambassador, a presenter at Ionation by Ion Water, and a key figure in their 2024 digital campaign. She also represented Adidas Indonesia from 2017 to 2018 and was recently recognized as one of Highend magazine’s 15 Most Beautiful Women in Indonesia in 2023.
OUR VALUE
By combining expert guidance, innovative programs, and a welcoming environment, the SHAPE Project is paving the way for a healthier,
more connected world—one where every person feels empowered to live their best, most fulfilled life.
Sweat FOR 45 min
Hand sanitizer stations throughout
the club
Energizing Music
The music’s rhythm drives performance
creating an exciting and dynamic atmosphere.
Power Up
Burn up to 700 calories


